"Eat right, stay brilliant.At Rude Health we only use the kind of ingredients you'd have in your own kitchen - nothing artificial, nothing refined.We source our ingredients from fields, orchards and vines - not laboratories. We think food should be made out of food - not thickeners, preservatives, colourings, flavourings and other additives. The proof is in the taste, try it for yourself. When you've got food this good inside you, you'll be up for anything.These floaty puffs are made of whole grains of spelt that are drizzled lightly with honey. Unlike other kid's cereal, this is truly wholegrain, which means the grains haven't been extruded or mashed into unnatural shapes or textures. One grain=one puff. Puffect for little people's breakfast bowls. Organic, Only 2 ingredients and neither are refined sugar, Whole grain, No added salt, No refined sugars, Non-GM, Non-extruded, Vegetarian Society approved, Kosher - KLBD"